Fully customisable white-label solution

Your brand as a Car Subscription Service.

Our solution
Trusted by

Hedin Automotive




Toyota / Lexus


Gjensidige Insurance


FINN Schibsted

Digital Marketplace

1150+ vehicles

Live on the platform

Gjensidige Insurance


FINN Schibsted

Digital Marketplace

1000 vehicles

Live on the platform

Ready to ride

Car Subscription
as a Service solution

imove is one of the most experienced players in the market for conceptualising, running and optimising car subscription services.

And even though our software is unparalleled, our partners emphasize that imove’s insights are just as important. Commercial models where both parties are incentivised if the service scales profitable, makes sharing all our knowledge a no brainer.

A powerful process engine let you decide inventory of vehicles, unique building blocks (insurance, financing ++), customer journey and customized look and feel

Our partners emphasizes that imove’s insights are just as important as the best of breed platform

As our partner you are given access to our skilled and highly experienced sales and operations team.

The optimization dashboard shows real-time insights about fleet financials and customers, ensuring a high degree of fleet utilization.

Technology and IT-platform

Fully customisable microservice application

A powerful process engine, API gateways, unique building blocks (insurance, financing ++), customised customer journey. Our solution is built for scale and fast forward development.

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Build on existing customer relationship and increase your share of wallet

The solution is capable of fueling a range
of different industries.

Car manufacturers
Offering the vehicles of tomorrow via the channels of tomorrow

Bank & Finance
Exploring flexible data-driven fleet financing together with partners in the Automotive industry

Moving closer to partners in the Automotive industry and utlizing existing customer base

Offering high-interest car services to customers to increase loyalty and share-of-wallet

Bundling home and mobility for a more holistic service

Market places
Take position as the Hotels.com and Netflix of car subscription to increase customer relevance and generate new types of revenue

imove is a
worldwide player

Our technology and solutions are about to be rolled out in several game changing projects all around the world.

Our latest insights

Take a look at some of our recent real-life deliveries and insights around the world.

Norway’s electric car subscription service imove closes $22.3M Series A led by AutoScout24

Techcrunch: The “subscribe to your car” movement has been taking off in recent years


Car subscription platform imove closes €16M Series A

Bergen, Norway, June 30th, 2021 - The Norwegian mobility tech company recently closed a capital raise bringing the largest pan-European online car market AutoScout24 into imove.


Schysst! Car Subscription from Gjensidige

The imove white-label technology enables nordic insurance company Gjensidige to launch car subscription service in Sweden!


Open Positions

We are proud to deliver Kinto Flex
to Toyota and Lexus in Europe.

Lets walk the talk

To ensure state-of-art cutting edge solutions we don’t just sit in our office and develop a software solution. We «take our own medicine» and have rolled out imove as a Car Subscription Service since 2018. There is not a single day passing by, without new learning and hands-on experience results ticking in, which continuously improves our service.

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